Wenzhou Howie Machinery Shines At APFE 2025--The Industry Trends Reflected in 21st Shanghai International Tape & Film Expo
Wenzhou Howie Machinery Shines at APFE 2025--The industry trends reflected in 21st Shanghai International Tape & Film Expo
Shanghai, China--Wenzhou Howie Machinery, a professional manufacturer of coating machines, successfully participated in the 2025 APFE (Adhesive & Plastic Film Expo), held from June 17, 2025 at the Shanghai National Exhibition and Convention Center. As one of the most influential trade fairs in the adhesive tape and film industry, this event provided an excellent platform to showcase our latest coating machinery solutions and connect with global industry professionals.
Exhibition Highlights
At our booth, we displayed product samples produced by advanced and precise coating machines specially designed for the production of various types of tapes. Our machine key highlights included:
Next-Gen Coating Technology – Demonstrating improved uniformity and speed.
Energy-Saving Upgrades – Featuring reduced power consumption and waste optimization.
Smart Control Systems – Integrating HMI and PLC automation for easier operation and maintenance.
Visitors, including manufacturers and R&D experts, showed great interest in our solutions and had productive discussions with potential customers and partners from home and abroad.



Industry Trends Observed
Green Manufacturing Acceleration
Demand surged for eco-friendly materials (e.g., solvent-free adhesives, recyclable films) and energy-efficient production processes. Exhibitors emphasized reduced carbon footprints and waste-minimized coating technologies.
Smart Production Integration
IoT-enabled machinery dominated displays, featuring real-time monitoring via IIoT sensors and AI-driven quality control. Automation (PLC/HMI systems) and predictive maintenance solutions were pivotal for enhancing yield and reducing downtime.
High-Performance Material Innovation
Advances targeted EV batteries (high-temperature resistant tapes), electronics (ultra-thin films for flexible displays), and renewable energy (UV-stable films for solar panels). Functional coatings with enhanced durability/barrier properties drew significant interest.
Supply Chain Resilience
Localized sourcing (e.g., Asia-based raw material alternatives) and modular production equipment designs addressed global logistics challenges.
These trends reflect the industry's strategic shift toward sustainability, digitization, and specialized applications – driven by demands from automotive, electronics, and green energy sectors.


Conclusion
APFE 2025 was a valuable opportunity to strengthen our market presence and gather insights into evolving industry needs. We appreciate all the visitors and look forward to further collaborations to drive innovation in coating technology.
For more details, please visit www.howiemachinery.com or feel free to contact us!
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